Not all animals are lucky to get adopted within their first few months of entering a shelter or pet store. That was true for a six-year-old mixed-breed canine named Merrick. Although he has a sweet personality and is absolutely adorable, he resided in a Kansas City shelter for almost his entire life. Fortunately, he recently found his forever family: Jordan Nussbaum and his girlfriend!
Nussbaum had no idea of Merrick’s existence until he spotted his photograph plastered on a massive billboard. Right away after viewing the billboard, Nussbaum fell in love with the dog and convinced his partner to agree to adopt him. With her approval, the couple filled out official adoption paperwork and made him part of their little family.
“It breaks my heart that he sat there but I think it was destined that he waited that long,” Nussbaum admitted.
The long period of time Merrick had to wait to be adopted was worth the wait. After all, Nussbaum believes that he and his girlfriend are the perfect fit for the dog’s personality and needs.
“It was love at first sight. What they wanted was someone without kids who had a lot of energy to keep up with him because he’s a huge dog. But he’s still a puppy.”
Before the billboard idea even came into play, dozens of videos and photographs were taken of Merrick over the years and posted online with no success. And as for the billboard campaign itself, everything from taking the right photo of Merrick, to actually designing the advertisement, to finding the perfect location to place the billboard was a challenge.